Nebraska Football: Analyst sees a ‘rebrand’ happening with Huskers

Nebraska football head coach Matt Rhule speaks to the media during the Big 10 football media day at Lucas Oil Stadium. (Robert Goddin-USA TODAY Sports)
Nebraska football head coach Matt Rhule speaks to the media during the Big 10 football media day at Lucas Oil Stadium. (Robert Goddin-USA TODAY Sports) /
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Nebraska football is going through a bit of a rebrand under head coach Matt Rhule. That’s how college football analyst J.D. Pickell views that things that are going on in Lincoln.

Pickell believes that the direction that Rhule is taking the program is the right direction. He believes that the coach is focusing on the right things, that “the process” is something that Nebraska football needs to get right, and that Rhule took a similar approach that worked at Baylor.

Pickell talked about what he’s seeing in a recent podcast. He laid out how he believes the Nebraska football coach is looking at things moving forward.

“That is one of the key things for him [Rhule] is the process. I’m not worried about results. I’m not worried about Saturday because guess what we got a Tuesday practice to attack,” Pickell said laying out what believes Rhule is thinking. “Saturday will get here but we better win Tuesday first. How do you win Tuesday? Showing up on time. Showing up for lunch on time. Eating the right things at lunch. Having your uniform the right way. Not wearing hats in the building. Things like that, those are things that he implemented at Baylor that I would imagine he still has implemented at Nebraska.”

Pickell also made it clear that the approach of being aware of how you look and what you wear might sound small to some people. But it can go a long towards building the Nebraska football program.

“When you have attention to detail to every little thing you do, that adds up over time. If I can trust you to wear the right thing to practice on Tuesday, I can probably trust you to block the right guy on 4th and 1 to beat Iowa…those things add up over time and that is the rebrand that is going on at Nebraska.”

Nebraska football paying attention to the little things

Pickell’s comments are interesting in regards to his comments about being on time. Those comments were made before Rhule made an appearance on Big Ten Media Days where he hit on players being on time to meetings and how important he finds it.

During his side session, he explained that too many players today think it’s ok to be two or three minutes late because they’re “almost on time.” However, the Nebraska football coach holds that being on time means being on time. And that it’s better to be early than just on time.

It’s clear that Rhule does believe that doing the little things right will go a long way in getting the big things right. He knows that Nebraska football has to walk before it can run. And he thinks he knows how to teach it to do so. Pickell agrees.